Logan Hermer is the Director of Web Development at Metal America, an American-made metal building company headquartered in Austin, Texas, that delivers turnkey carports, garages, shops, barndominiums, and commercial steel structures across the continental United States. He has been with Metal America since its 2024 founding and oversees the company's digital strategy while working closely with engineering, field operations, and sales teams on customer-facing technical workflows. Logan writes from direct industry experience on construction technology, supply chain dynamics, project economics, and the operational realities of scaling a high-complexity physical product business in a market shaped by tariffs, labor shortages, and digital transformation.
